AFIA SARPONG

Introduction Consumer behavior involves understanding the social, and economic factors that influence consumers’ choices and behaviors. Consumer behavior is influenced by some internal and external factors. Internal factors include personal characteristics such as age, personality, motivation, perception, and attitudes. External factors include social, economic, and situational influences. Understanding consumer behavior is important for businesses as … Read more

Every writer has a dream of publishing their own book. I have a writer for more than a decade.  Professionally, I started writing in 2012 as a volunteer writer for the New Independent newspaper and Today newspaper. Before writing professionally for these newspapers, I was already a writer. I had this journal where I use … Read more

I still remember my days at the University of Cape Coast like it was yesterday.  I finished Senior high school in September 2009. With Ghana’s education system at the year, when you complete senior high school, it was mandatory to wait for one year before you can apply for admission at a university of your … Read more

Podcast is basically the audio form of blogging. You read what is on a blog and you listen to it on a podcast. Blogging has been the power reader for years but podcasting has recently stepped up with more content creators particularly YouTube influencers joining the podcast platform. I created my first podcast a year … Read more

Ghana’s education system is like the British education system. It starts from Kindergarten to Primary, and Junior High to Senior High, and to the Tertiary institution which could be University, Polytechnic, Nursing Training College, Teacher Training College, etc. Ghana is a nice country with very hospitable and friendly people who make visitors always feel at … Read more

Loans are offered to help people in their financial struggles at a specific point. Loans really help citizens in any country. There are several ways to get a loan in Ghana. Banks in Ghana have over the years, secured loans to business men and women, salary workers, and offered personal loans to people to help … Read more

It took me a long time to figure out that business is the key to the growing of wealth, consequently financial freedom. I want to be financially good that I can retire at the age of fifty. As a result, I have decided to create at least more than six income sources. I currently have … Read more